Avaaz is a global online civic organization that promotes activism on several progressive issues including climate change, poverty, legal reform and civil rights. The organization uses an online platform to communicate with its members and organize its campaigns. The Avaaz community is active in 15 languages and is administered by thousands of volunteers from over 30 countries.
Avaaz’s use of new technology allows it to work more efficiently and effectively than traditional international citizen’s groups and social movements. The whole organization has a single team that works on all the issues and campaigns. This takes away the need to create a new staff, budget and decision-making structure for each new issue. It also gives each campaign a higher level of flexibility and scope.
“Avaaz’s online community can act like a megaphone to call attention to new issues; a lightning rod to channel broad public concern into a specific, targeted campaign; a fire truck to rush an effective response to a sudden, urgent emergency; and a stem cell that grows into whatever form of advocacy or work is best suited to meet an urgent need,” according to Avaaz.org.
Launched in 2007, Avaaz was founded by MoveOn.org and Res Publica, a global civic advocacy group, according to Avaaz.org. Individual co-founders include Executive Director Ricken Patel, Jeremy Heimans, David Madden, Eli Pariser, Tom Perriello, Tom Pravda and Andrea Woodhouse. Avaaz‘s senior leadership team has served at the US State Department and Amnesty, and has been active in over 20 war zones including Sierra Leone, Liberia, Sudan and Afghanistan.